Start-up packages e-books for the bookshelf

UK start-up This Written World is offering e-book collections packaged in a way similar to the traditional printed book, which can sit on bookshop shelves.

The Boxette Collection includes a book-sized gift box, a custom USB card containing e-book collections in both ePub and Kindle formats, an interactive menu for easy copying and loading and an illustrated booklet. The first release in this series is the Charles Dickens 200th Anniversary Collection (£19.99), available now.

The publisher said the package was intended primarily as a gift product and allows bookshops to display and promote e-books directly, as well as enabling publishers to repackage backlists in a similar way to DVD box sets.